One of the most popular lunch spots in Manhattan isn't a trendy restaurant in Soho, an upmarket Eastside eatery or a dining room in one of the leading hotels. Instead, it's Luke's Lobsters, a rickety food truck parked in the gutter of a midtown sidestreet where aficionados spend the whole of their lunch hour lining up for an $8 roll served in a brown bag.
The line begins to form at mid-morning and by 12.30pm it stretches down 52nd Street and around the corner onto Lexington Avenue. "It's always like this," said a man dressed in a business suit who estimates he will have to wait half an hour before he reaches the truck's serving hatch. "But the food's well worth waiting for."